Training the average population

I am currently studying in Kinesiology at York University, and am learning a lot about fitness and health.  I have learned a lot about the body, and I am currently working towards my certification as a personal trainer and eventually an exercise physiologist.
Although many kinesiology students have a large knowledge base, it is quite possible for them to come across the wrong way to someone who is just starting an exercise program.
I found this clip to provide an interesting perspective on how the average person views exercise, and how they may react to "personal trainers".

*Contains audio